Claxixx label has been launched with “Tuareg” (George V Remix) by BXR Legacy

Another brand-new label for a nostalgic futuristic sound from Media Records Evo

Newly-created Claxixx (Media Records Evo collective) starts out with a BXR classic 2000 remake: “Tuareg” by Ricky Le Roy. The exoteric atmospheres only remain from the original track. Everything else has been smartly reprocessed by the Greek dj George V on a captivating tech house background. This is the imprinting from BXR Legacy collective, a group of music entities sharing the same interests or working together to achieve a common objective.

In the words of Gianfranco Bortolotti, Media Records Evo CEO and BXR Legacy A&R: “Claxixx is a nostalgic label looking at the future: it’s an outright contradiction of rulez. It starts out with ‘Tuareg’ release to explore new horizons of success. BXR Legacy is an avant-garde label ignoring the past and with a need to experience its sound. There will be mostly new tracks, but that may not be just now”.

Claxixx is different from cooperatives, as they do not necessarily focus on economic benefits or saving. BXR Legacy brand also refers to a whole different category: human music producers and visionary elements. For business purposes, a collective is defined as a decentralized or majority-based decision-making style. BXR Legacy also reaches out to share and exercise biz and social power and to take decisions on a consensus-driven and equal basis.
“Our crew is a group of people who live together in some kind of dwelling or residence: the living area is organized for their specific purposes. Our artists, including musical staff, are typically individuals with the same drive to produce and provide evidence of art as a group. In terms of size, these groups may include a few people up to thousands of members”.
The resulting artistic styles are extremely different. Their drive may be based on common or individual purposes. Some collectives are simply made of people who have fun to play together with no other goal or motivation.
“A worker legacy is a type of horizontal collectivism; business work as a partnerships of individual professionals who consider each other as equal and they are rewarded for their expertise. The working collective is conceived to reduce costs for final users and ensure proper profitability for partners. This is done by eliminating operating costs on multi-levels of management”.

Priority official hashtags
#gianfrancobortolotti #mediarecords #firstplanet #djs #neodarwinism #mediarecordsevo
#claxixx #bxrlegacy
www.mediarecords.dance

Supporting by Sasha and many more djs.

Tarantula Music debut with “Tribal Jungle” / “Analog Foot” by Frame

From the Media Records Evo legacy world break a brand new track on a brand new bass music label. It’s time to Frame

Tarantula Music (a member of Media Records Evo group) breaks with a double release “Tribal Jungle” / “Analog Foot” from Frame world. The Italian producer loves drum&bass and footwork mood. Both tune has a biggest sub bass. “Tribal Jungle” is a groovy tune which refers to the origins of the jungle music but with an optic towards the future. “Analog Foot” it’s a half tempo funky groove whit an undoubted footwork attitude.
“I’m just finish a EP on the mighty The Dreamers Recordings titled ‘Natural Sound’. Actually, I don’t have an identified specific style. I like to play with my instruments and have great time. Just music. Just drum&bass”.
How do you feel about the collaboration with Media Records?
“I’m feeling happy I love new project who involved Italian electronic artists”.
How do you think the sound could evolve and be played during big live events?
“I think the sound evolve in the years but the past is important. In this time the electronic music is like to be appreciated, but there’s some stereotypes that we can’t recognize. My goal is to experiment and make music. Have fun and improve at the same time”.
Is there an artist that inspires you or that you particularly admire?
“There’s a lot of artist that inspires my music. The best three artist that I admire at the moment is Alix Perez, experimental and big tunes, for his innovate sounds for the best deepest tracks. But obviously Noisia, Roni Size, Break, Fracture, Rockwell, Icicle, Commix, SpectraSoul are the best”.
Tribal Jungle is a drum & bass and jungle that remind you ’90s sounds?
“Yes, and old school breaks and big chord too. ‘Analog Foot’ is an halfstep tune with a futuristic happy mood”.

Frame is a dj and electronic Italian music producer. He has always been in love with bass music, making his first steps by mixing vinyls, then becoming interested in the world of electronic production by attending the CDM School. In 2015 he made his first release on Singularity Audio with “Bad Money EP” and later with “Intense EP”. In the same year, producer and master Luca Fronza performs a remix to his song Djungle feat. MC Koflah. After this two minimal roller EPs he released for Tesseract Recordings, Auraya Recordings and Delta9 Recordings. Always looking for more funk and innovative sound, some of his unpublished tracks were played on RinseFM in the weekly showcase of the UK label Diffrent by artists such as Dexta, Mauoq, Sense MC. In July he was releases an halftempo footwork EP, “Natural Sound”, on The Dreamers Recordings, supported by Doc Scott, Bachelors of Science, Random Movement, Muffler, Silence Groove, Conduct, GLXY, Chromatic and many more.

Priority official hashtags
#gianfrancobortolotti #mediarecords #firstplanet #djs #neodarwinism #mediarecordsevo
#bassmusic #drumandbass #tarantulamusic
www.mediarecords.dance
www.soundcloud.com/rikiframe

Luca Antolini & Eddy Rave with “Your Soul” on Neurals

Much love for the most hard trance atmospheres now gives magical results on the Media Records Evo trance label

The dj and the Italian producer Luca Antolini knows Eddy Rave about twentyeight years ago. The duo has produced a really interesting production. After being supported, published and reviewed by Giuseppe Ottaviani, Andrea Mazza and many more djs, they landed on Neurals Records, the Mario Piu label belonging to the Media Records Evo group, a legacy and family for who love music.
Always engaged in the trance front, Antolini explains that he is still interested in all kinds of electronics. “Let’s say the trance always affects every style I’ve made”.
For months collaborating with Eddy Rave. How are you?
“We are doing so many beautiful things. And we’re just beginning. We always smell with psy trance, trance uplifting, electronic sounds in general. We like to experiment and venture”.
Would you make a back2back or would you share the console with Eddy Rave?
“With Eddy I produce and, yes, I would make a nice live. He is also very good with machines and keyboards. After all, I would not have any problems with anyone, I always got along with everyone”.

Have you always loved the trance?
“Of course, from the early records with melodies in the late 80s and early 90s. In the times, however, I liked the various Mike Oldfield, Vangelis, Depeche Mode, Morricone, so much that they created trance worlds without even knowing it. Then, in the mid-90s, the meeting with Roland Brant, Gianni Parrini, Valez, DJ Panda and Ricci, and with my dream house dream, I was convinced that it was my world; without forgetting techno and progressive”.
How did you approach Mario Piu and discovered Neurals Records?
“I suggest ‘Your Soul’ and ‘One Vison’ to Mario and he both liked it. ‘Your Soul’ is a symbiosis between Eddy and me: we love to play the epic melodies enriched by strong and rights sounds influenced by other genres like psy trance or techno”.
If you listen to some of your hardtrance productions in the 2000s, you almost understand your fashionable anticipation of psy trance.
“The psy sound is very close to the low horse said in the thirties. Of psy I like the dynamics between chest and bass: when they leave, they are devastating together. But then all those ethnic vocals after a while become monotonous”.

Priority official hashtags
#gianfrancobortolotti #mediarecords #firstplanet #neurals #djs #neodarwinism #mediarecordsevo #lucantolini
www.mediarecords.dance
www.lucaantolini.com

Tarantula Music is born: the sound from the… bassement

From the Media Records Evo world a brand new label focused on the bass music: a 24/7 open lab

A Media Records Evo CEO Gianfranco Bortolotti explains the Tarantula Music birth and goals. Tarantula Music is a brand new label with the main target of the drum & bass movement and subgenres. “To keep a track of Media Records Evo’s positioning strategy in all segments of underground dance, we need a useful trademark for careful and disciplined search for new emerging trends across all the globe”.
Bite and poison are really effective in hitting the nerve of our body. Tarantula Music comes to spread the fever of bass music by listening to an endless and hypnotic dance music and born from the experience and selection of Media Records Evo stargate: Firstplanet.
The choice fell on Stefano Bosetti aka StefanoB, ’cause Gianfranco Bortolotti believes that he’s the best guy for spreading this sound. “It is the right man to hookup all such producers and also the most experienced promoter and festival organizer of the bass music scene”.
Many hip-hop and rap rap songs rule in bass music galaxy: the roots of most beatmakers are the same today: Tarantula Music will collaborate with Italo Music, a domestic branch of Media Records Evo. “The collaboration between A&R and producers of the various World of Media labels is a competitive advantage of our organization since the 1990s”.

StefanoB says, “I’m a dj, I started mixing in the late eighties when I was still a teenager: getting in touch with Media Records was something quite unique”. And today the dream is realized. “Tarantula Music is an idea born in 2015 and sees light only now. In Italy and in the rest of the world there are many real-world bass music, from jungle to drum & bass, but are often crumpled, unbolted. We need a new space to operate and promote different artists, both local and international”.
We will all soon “tarantulated”. “The thread leading dance to the origins of dance is the gathering, spasm and tribal rituals. The future of electronic music has so many pages to write and we will release with digital release and then maybe on vinyl so as to satisfy even the needs of maniac collectors. My task will be difficult: I listen on average over 150 promos a week and I will have no problems selecting the incoming proposals”.

StefanoB is a dj, producer and radio speaker in Brescia, Italy. He began mixing at the end of the eighties with acid house and techno trax going from funk and coming to evolve in the breakbeat scene that will give rise to jungle, drum & bass and finally the bass music. StefanoB has brought passion and expertise to the national movement and is also radio speaker for Radio Onda D’Urto (Brescia, Italy) and Future Sounds Radio (Bristol, UK). In addition to having experience in organizing various music events, he is also part of the Cockroach International Production’s cultural music association.

Priority official hashtags
#gianfrancobortolotti #mediarecords #firstplanet #tarantulamusic #djs #neodarwinism #mediarecordsevo

Firstplanet, the e-label that realizes your dream

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A brand new landing label, an amazing stargate that brings directly to the world of Media Records EVO. Without compromises

Firstplanet is an e-label that seeks the value in the music productions. It takes the name from a new and innovative concept: everyone must have the chance to realize his dream. It’s the first step for any dj or producer that wants to break through. It’s the first landing to the world of electronic music and its endless market now busy and saturated. Explains its usefulness his creator, Gianfranco Bortolotti, founder of Media Records, now “EVO_lution”, and creator of brands like BXR, UMM, Musicgel, Shibuya Superclub, as well as many other international initiatives.
What’s the difference between a classic pool demo and Firstplanet?
“The demo pool is a platform that overturns old tracking systems in search of record labels. Unlike others, Firstplanet does not use the voting pool system: it’s an artificial intelligence to select for our A&R staff the most suitable track and/or to judge the right track. Quality of mixing, mastering and production itself are carefully evaluated. Subsequently, the AI decides what to send to our major labels, according to the style, the requests of the market, even the smallest pocket. It’s the prototype of the label of the future”.
What landing label does mean?
“Landing label it’s the landing label for neophytes and a basic label for navigated DJs who intend to experiment too. It’s the first step: the immediate approach to our World of Media”.
How does it work?
“Joining Firstplanet with a simple subscription, then getting ahead, following the suggestions of our Maiko. There you enter a world of professionals. A part from Maiko, our virtual assistant that one day will solve the problems. You know, she’s still in the process of… learning. After completing the form, you enter in our world and soon you’ll have the feeling of managing and controlling your music. Firstplanet will help to optimizing your efforts. Firstplanet is an e-label and is totally cloud, it works on its own servers”.
Where are the First Planet talent managers?
“All around the world hunting for ideas, New sounds, new artists, you will find them wherever there is music: recording studios, international meetings, festivals, appointments and of course also online”.
What is the purpose of Firstplanet?
“Give everyone the chance to grow. And to realize his own dream. If a song you submit shows that you have the qualities you’ll be monitored by Maiko: she will notify any minor changes to our A&R staff”.

Neurals Records, Aevus with “God’s Particle”

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“Trance is all about emotions. No matter what kind of emotions”. Talks Says the new Media Records trance side act. A Brazilian uplifting trend is in the air

Aveus is the pseudonym of Brazilian Mauro Ugo Putti, who has a particular vice for trance and a great admiration for Neurals (Media Records group) and all that can contaminate Uplifting Trance. His “God’s Particle” is a true sound excursion via very tech grooves and Old Skool sounds. Dynamic on the dance floor, catchy and ideal for dj sets in middle and large sized clubs, this track shows once again that the genre knows no boundaries and that good music can come from South America.

“My real name is Mauro Augusto Putti, so my nick Guto Putti, I’m from São Paulo, Brazil, my family from both sides is Italian origin (Sicilians and some other parts of Italy), long time immigrants in São Paulo. I have Italian nationality and passport, this gave me the opportunity to live a few years outside Brazil: from 2005 till 2008 in Europe (Italy and Spain) Usa from 2009 till 2011(Miami, Chicago, Houston) etc. Ive been there working, studying and making music! When I came back to Brazil in 2011, I met my wife Natalia, so we lived in São Paulo for 5 more years and then we moved to Ilhabela, an island 230 km of São Paulo. A place we always dreamed to live since we met. I invite you all to come here one day, to enjoy the beautiful beaches and delicious food. A party would be in the plans too”.

Why the Aevus stage name?

“Aevus, means life, and passage of time in latin. We must enjoy this life as much as we can, and the time we are here on this place of transition called earth. Time, well time is relative. Each one has its own”.

Why now all the pop artists want or require the production by the dj?

“Because in my opinion, the djs, electronic music producers, when they work on a pop song they probably know how to bring out a different energy of the crowd to any track they put their hands on. Thats what I believe. But I think also it depends of the track and also the genre they are working on. I saw many amazing pop songs getting destroyed by some artists and the same time I saw incredible works of art with many pop songs on different genres like house, techno, trance, drum n’ bass”.

Why the trance music does not evolve as a musical genre but remains always so static, linked to specific charges? An example: there are no trance tracks featured by black singers.

“Trance is all about emotions. No matter what kind of emotions. We can feel for example, a dark trance trance track, an emotional uplifting, a psy trance song etc. I just feel that at the moment, some people get stuck on their own ideals and ideas, closing a bit the circle of what trance can become and the creative potential it has for the future and the creativity it had in the past. I admire the artists and labels that try something different, without any fear of failing, but keeping the trance feel. No matter where the artist is coming from, which language he speaks, the religion, or whatever color he is, it really doesn’t matter, we are talking about art. I wish I could bring out more of that in my songs too and I will if I have chance. Music is freedom for creativity. Trance needs new people to join the current legends. We all need to innovate somehow”.

What is High Trance Energy?

“High Trance Energy is a record label, a radio show and a radio station under my own record label Azura Recordings. Its the place where I invite many friends, djs and artists from all over the world to show their songs, sets with total freedom to play whatever they want! I really love that cause I have the chance to meet a lot of amazing artists, djs, and at the same time random people from Brazil and worldwide are knowing them too. When I was younger, I use to follow the Trance Energy incredible events. It changed my life so much those events and always been an inspiration for me. So when I had to choose a name, I remembered the energy that the original ID-T Trance Energy parties use to bring. I’m happy its coming back in full power”.

What is Sole Rosso?

“I always been a huge fan of Mario Più and sure the BXR sounds and artists. I saw Mario Più playing many times in Brazil, for example Mario Più at Gatecrasher in 2004 at Skol Beats. So I had the idea to make a trance celebration on High Trance Energy ep.60 dedicated to the legendary and epic song Mario Più’s ‘Imperiale’ Sole Rosso Mix. One of my favourite records ever. It was an analogy of the sun bringing energy to unite many Italian artists to show everyone that the Italian love for trance is still running in our veins”.

What is the most beautiful voice with which you worked?

“Most of my tracks are vocal synths and arrangements with vocal pads. But if you ask me someone I would love to work someday, I would say Justine Suissa”.

How to spend or invest the money you’re still gaining in this prosperous time?

“Improve as much as I can my artist career, my ideas, these include, improving my sounds, my equipments, skills, headphones, brands everything. I’m not really worried about vanity, even if my mother and wife says I’m a handsome guy. I’m not a model, I’m a dj. Also I want to help people that needs”.

With the birth of your child you will change anything in your career?

“I have a step son, which I consider my son too. Me and my wife we are planning a baby for the future. It would change that I probably would make more emotional songs and work even harder. So my son one day, can remember me, as someone that loved the work of dj and producer”.

You are traveling a lot. What do you entertain the time in the airports?

“I’m not traveling much these days to be honest, except next week that I’m going to Argentina. Maybe in a near future I can have more gigs happening and that can change suddenly. As I use to travel a lot in the past, I use to make music in my laptop while in Airports. Probably I will do the same”.

Many trance djs move to US: and you?

“I lived there for due years. I love where I live now, but If I need to go somewhere like in the USA, I would move yes to bring my music and energy everywhere. Maybe also one day I would like to move with my wife to Sicily, probably when I get older”.

Why does everyone fury with some charts when in fact there are millions of pilot projects much more interesting?

“In my opinion, the most important thing is the music and the people. I’m not saying a chart is not important, it is. But for me its not only about that. I don’t look for charts, except the ones some dj create when they want to show some good music to others”.

Can you explain the trance scene in Brazil?

“Small club events happened in the last years. Eventually a big club brings a top dj like a few weeks ago. But usually when people have real chances to dance, its on psy trance festivals and also some stages inside the current festivals. In the past it was different, we had huge parties on amazing clubs all over Brazil, events 100% dedicated to trance and also trance stages on electronic music festivals. It is important to bring information to the new trance generation, this way they have the chance to know more about the legends of trance and also the upcoming artists. Information and advertising are very important”.

Who introduced you to Neurals?

“I got in contact with Mario Più and we had a nice chat about having a track on Neurals. It was very special for me having the chance to join the team. Its a real pleasure and honor be a part of it with you all. Thank you so much. Cant wait to present more songs in the future”.

You’re having achieved great satisfactions while not moving to the EDM big room main stage? How did you do?

“I follow my art. I do exactly what I feel and play what I feel”.

Given the almost nostalgic moment of trance, what is your idea about the direction that will take the genre in the coming years?

“I hope people stop talking about the track velocity and bring more creative music with meaning. Trance is a different genre and we all know that. Its not only a few melodies, its life, energy, its soul, its spirit and also a connection we have with the universe. People must follow their art instead of thinking about the beats per minute counter, sales, charts etc. Its all important, but most important the music and the message on it. underground, chill, psy, uplifting, big room trance, melodic, trance 2.0 whatever. Just put your ideas and feel free to create. Its all art and music”.

What do you think about the EDM world (festival, sound)?

“I love techno, house, electro, trance, drum and bass, and their sub genre. I don’t feel confortable when I see someone labeling saying that all is ‘EDM’. No, thats not true: Electronic Dance Music can include a gigantic variety of genres. It’s not fair with some amazing artists from other genres”.

What do you think of Italian music productions?

“Italians are historically real creative artists and composers, not only in music but also in many fields of arts. I’m planning a collaboration with Andrea Ribeca (Nu NRG) soon for an upcoming original record”.

Where do you get inspiration in the production? You follow a particular process?

“I get inspiration by life. Usually I try to catch that moment of inspiration and I respect each and any track that I do or even play”.

USA and Great Britain have said years ago the other, then there was Italy, a couple of years, France. What do you think the nation to look? It’s time to Brazil?

“In South America: I believe Brazil again, Chile and Colombia will be the next countries to have a huge trance scene in the future. In Europe: definitely Italy is on fire”.

 

Priority official hashtags
#gianfrancobortolotti #mediarecords #technomusic #housemusic #house #aevus #techno #uplifting
#dj #djs #party #music #trance #neurals
www.mediarecords.dance

Media Records, Gigi D’Agostino golds again…

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Media Records, Gigi D’Agostino golds again

#breakingnews

After 18 years of his latest record-breaking success, The Poet of Dance Music is still at top with a new “Bla Bla Bla” disc. Following a new Platinum for “L’Amour Toujours” track

Gigi D’Agostino has won another Platinum Disc with “L’Amour Toujours” song in the 13th week and one Golden Disc for the 25th week with “Bla Bla Bla” track.
For the Poet of Dance Music discoverer, the manager, music businessman and visionary Gianfranco Bortolotti, a Media Records CEO, the goals are respectively 167th and 16th official awards. Gigi D’Agostino is still at the top of his career at the age of 18 with his recent record-breaking success, thanks to his praise for a true man of primacy.
As journalist Alberto Scotti writes on DJ Mag Italy website, Gigi D’Agostino now is a most infamous definitely character.
Indeed, since we are in the theme: Gigi D’Agostino is absolutely Italian icon popstar. A hero does not bend. Gigi D’Agostino with “L’Amour Toujours” and “Bla Bla Bla” and lentoviolento groove now break from the past till the future. Why is Gigi D’Agostino is trend? The international tendencies and mood that we strive to tell and the hard and pure that criticize us, in Italy we are not quite alternative. Gigi D’Agostino has never been in pop icon.
Gigi D’Agostino is a faith. Gigi is the greatest and electronic dance music religion. New fans love it, big fans base consecrates it, detractors disappear. And meanwhile, Gigi D’Agostino brings home, with two evegreen, two more titles from the absolute absolute champion of the consoles.

Priority official hashtags
#gianfrancobortolotti #mediarecords #technomusic #housemusic #house #deephouse #techno #minimaltechno #dj #djs #party #music #trance #girls #girl#gigidagostino
www.mediarecords.dance

The analogue conseguence of BXR

A new project uses modular technology: for techno live is really crucial

Ivan aka GHOST303, Phil and 6470 have been able to record jam sessions in the studio to extrapolate sounds that will probably create a collaboration. The three musketeers say: “the BXR was, is and will remain… The Sound of the Future”. The BXR sound of the coming years will be radioactive, dirty, crude and high-tech at the same time: “Retro futuristic, minimal kind of techno with shitloads of glitching and headspace”.

“We are now putting stuff together for this new modular live techno project that is basically a collaborative concept between Davide and me, probably spiced up with audiovisual live”, say GHOST303. “As to how we will develop the project, I can not answer precisely”, says 6470: “Probably, we based on what does not fit 100 percent in today’s techno world”. GHOST303 talks: “For the techno stuff, I work a lot with analogue gear and modulars. Distortions and glitches come natural if you touch knobs and cables”. “Till today, I wonder how it has become possible to become slaves of something as stupid and simple as a drum machine”, 6470 asks himself. GHOST303 reveals: “Actually, I don’t listen to techno very much. It’s just fun doing it”.


Phil Kieser explain: “Studio sessions face to face work better sometimes. Especially in an environment like the Alps: atmosphere, nature, magic. Lots of things to get inspired by. So, in the real time we exchange with our collab pa unique things then happen more likely. We’ve learned this from BXR back in the days when Gianfranco Bortolotti and his artists were working closley together in the Media Records Studios in Roncadelle. BXR don’t have a definitive direction, but we have a vision, which is to put the label back in the spotlight of electronic music, on first planet if you will”.
Where do ideas come from, in BXR home? 6470: “From experimentation and heavy electronic manipulation of sound”. GHOST303: “We do what we love. We are slaves to the modulars and to the sound. It’s this what guides us”.
How do you dissociate techno from fashion and its sounds? 6470: “I do not mean fashion: if I see something I like, I wear it, but if I feel something I like, I do it in my own way”. GHOST303: “I don’t follow trends”. Any names to keep on target? 6470: “Mike Dehnert, Object, Dj Rum, Struction and many others from that scene”. GHOST303: “Climaxim, Continuum Series 1991-1998”.

https://www.facebook.com/bxr.records/

How the work changes: Media Records Genius Bar is a smart working answer

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Undoubtedly a benefit for many, in terms of individual costs of moving and saving time and, in the future, also protection for the environment. We talk about smartworkingThe news is a few days ago: Ferrero confectionery group have been launched the “smart working”, a pilot project that will initially cover a hundred employees of companies based in Italy. One day a week all people work not in the office but at home or in another location as long as it’s equipped and connected. So, it’s basically what the Italian record label, Media Records, has for almost two years now has. The goal is to offer the opportunity to travel less, traffic less and commuting, for more sustainable employment. The “smart working” formula is another slice, coupled with the development of car sharing and the increasingly popular use of public transport.

“This way will make companies, once full-fledged, even more sustainable and dynamic”, explains Media Records CEO Gianfranco Bortolotti that created Media Records Genius Bar last January, a corner reserved at a point of very fashioned and multifunctional dining bar in Roncadelle, town close to Brescia city.“We’ve always been released from the office concept”, continues Bortolotti. “We’ve always had thousands of meetings in countless places and still today we can say we are not slaves of traditional locations. You just have to go beyond your own parameters and look for the result, obviously being increasingly supported by technology, from new online coworking platforms, including Asana and Google Drive platform. So, now we are in the United Kingdom, Japan, Germany and various countries of Italy thanks to an internal messaging system and Whatsapp groups. Documents and even moods are shared this way today. And it will be more and more tomorrow”.

Priority official hashtags
#gianfrancobortolotti #mediarecords #firstplanet #techno #smartworking #work #coworking
www.mediarecords.dance

Media Records at Sònar in Barcelona

A Three days dedicated to electronic dance music in the most infamous biz festival in the world
From next Thursday 15th June to next Saturday 17th June, Media Records and staff will be attend at the Sónar 2017 in Barcelona, Spain, representing the institutional brand of its brand. Sònar is a three days devoted to electronic dance music: it’s a one of the most infamous biz music industry festivals of the world. More than 100 venues, 180 speakers and about 5,000 accredited professionals from 2100 companies and 60 countries around the world. The city will be invaded by thousands of fans of techno, house and much more. The Media Records labels group is ready with own Premium Labels and Main Labels.

The Premium range includes the glorious brands like BXR and UMM and the newcomers Divergent and Neurals. Their goal is to converge interests, attentions, energies and communication linked to Techno Electronic and Trance generes. The sound of the main labels; Heartbeat, Heartbeat Black, EDMedia and Underground, ranges from deep house, house and big room to experimental techno mood.
A new stargate has been created to make own entry into the Media Records Label world: it’s Firstplanet, the compulsory step, the closest approach, the test, the admission to the top of the new international discography.

Firstplanet is the first fully automated e-label in the world: 100% engineered, exploited and enriched with Artificial Intelligence.